Pollen season now extends beyond the spring season, affecting around 30% of the global population. As climate change continues to exacerbate allergies, the post-pandemic world has seen a surge in allergy sufferers.
It not only burdens the healthcare industry, but businesses take a hit as well. The shift in consumer behavior towards personalized solutions creates the need for innovative, data-driven solutions.
The global pollen allergy market is estimated to expand at a CAGR of 4.2% and reach USD 8828.6 Million by 2033.
Ambee’s pollen API gives access to real-time, precise, hyperlocal pollen counts and allergy forecasts. It provides actionable insights with a wide range of pollen types and sub-species data.
The whitepaper serves as a comprehensive guide to Ambee’s pollen API. It further explores the significance of pollen data for retailers.
- How does pollen data improve decision-making through personalized marketing campaigns and an enhanced user experience?
- It emphasizes the importance of retail analytics and the integration of pollen data in understanding customer behaviors and preferences.
Download the white paper to understand how integrating pollen data into retail analytics enables retailers to identify trends, fine-tune marketing strategies, and design targeted campaigns.